Project Description
We partnered with the New York Times to share the once-in-a-lifetime experience of seeing the northern lights in person. This advertorial features beautiful imagery of the aurora borealis in the three best places to view them, Yellowknife, N.W.T., Whitehorse, Y.T. and Churchill, Man. Along with seeing the northern lights, the story shares the many unique and authentic experiences such as snowmobile rides, teepee tours, dog sledding, and polar bear viewing that guests can partake in when visiting Canada’s North.
